Sold. Well Established & Successful Motor Cycle Hire Business

Well Established & Successful Motor Cycle Hire Business plus, new and used sales, servicing, repairs and retail of accessories
Ref.AM035
Location London
Undeclared
Established for over forty years, and with two outlets – one to the East and the other to the West of London, this business is one of few companies specialising in the hire of motorcycles.

Although this business is a Japanese parallel Import dealer, supplying top bikes at highly competitive prices and a S.Y. M. dealer for scooters as well as having a thriving service and repair throughput it is in the rental sector that this business is best known. Occupying an almost monopolistic position in the marketplace as one of the very few motorcycle businesses active in the rentals arena and a large worldwide tourist provider of holiday rentals, this business offers its private motorist customers a range that consists of the latest Honda, Kawasaki, Peugeot, Suzuki and Yamaha models. In all, this business has over thirty different models with a total fleet of over 60.

This business has established an excellent reputation and a loyal, regular customer base. So much so that many customers are now bringing their sons and daughters into the outlets. This business offers the perfect way for anyone to sample the delights of motorcycling and motorcycle ownership with ‘hirers’ often turning into ‘buyers’. The business even offers a ‘rent, try, buy scheme’ and is so well established in the rentals sector that it has become a major provider of world tours for holiday rentals. Very popular with customers, a bike can be hired for the weekend and should the hirer decide to purchase it the cost of the hire can be deducted from the purchase price! Rentals start from as little as £50 per day, £175 for the weekend and £245 for the week.

Market / Competition / Non-Competition Agreements
This business has a well designed and easy to navigate web-site that performs well in all of the major search engines for all of the relevant search terms. All other marketing has been developed to drive traffic to the web-site including a constant presence in the trade press in the form of Motorcycle News and Yellow Pages directories throughout the London area plus three large circulation monthly motorcycle magazines. Over 90% of turnover is as a result of the web marketing activity.